To get a better understanding of the business aspect of movies, I decided to follow a case study on a movie called Following. It was released in 1998-1999 and is in a similar genre to our movie, in the mystery drama genre.

The director of Following is Christopher Nolan, who is a very famous director. He is known for directing similar movies in the same genre such as Inception and Dunkirk. Nolan was also credited as the writer for this film.
The production budget for this film was about $6,000. This would be considered a low budget production. The production company for this movie was Next Wave Films. The film took one year to produce. Some complications would include Nolan requiring the scenes to be extensively rehearsed so that they avoid doing multiple takes. There was no lighting so that could reduce the quality and he had to manage locally with sets and props. Following was meant to be a very inexpensive movie which is why it was shot on film. Film was cheaper and allowed Christopher Nolan to buy it and stay within his budget.

The distribution company for this film was Momentum Pictures. There were normal film advertisements for Following and they were meant to be suspenseful to draw more attention to the film. Some other marketing strategies were in the movie itself because Christopher Nolan inserted hints and clues that were given to the audience for the story but didn’t show any real concrete or confirmed information through trailers and teasers.